ZEGNA Man fashion
THE GLOBAL LEADER IN LUXURY MENSWEAR, ZEGNA WAS FOUNDED IN THE ITALIAN ALPS MORE THAN A CENTURY AGO, IN 1910. PART OF THE ERMENEGILDO ZEGNA GROUP AND STILL LED BY THE ZEGNA FAMILY – NOW WITH A THIRD GENERATION OVERSEEING THE COMPANY – THE BRAND REMAINS TRUE TO THE VALUES OF ITS VISIONARY FOUNDER, ERMENEGILDO ZEGNA, WHO BELIEVED IN THE VIRTUES OF CREATING WORLD-CLASS FABRICS WHOSE PRODUCTION IS IN HARMONY WITH BOTH NATURE AND LOCAL COMMUNITIES. THIS COMMITMENT TO BUILDING A BRIGHTER FUTURE IS EMBODIED BY OASI ZEGNA, A PRESERVED NATURAL AREA THAT SURROUNDS THE COMPANY’S HISTORIC ERMENEGILDO ZEGNA WOOL MILL. THE INSPIRATION BEHIND THE BRAND’S VALUES, OASI ZEGNA CONTINUES TO GUIDE ALL THAT ZEGNA DOES; IT ALSO SHAPES THE BRAND’S COMMITMENT TO CERTIFYING OASI CASHMERE AND OASI LINO FIBRES AS 100% TRACEABLE FROM 2024. ZEGNA’S RICH HERITAGE OF INNOVATION AND CRAFTSMANSHIP IS REFLECTED IN SOPHISTICATED COLLECTIONS THAT TRANSCEND TRENDS AND CREATE A TIMELESS TAKE ON LUXURY. UNDER ALESSANDRO SARTORI, WHO WAS APPOINTED ARTISTIC
DIRECTOR IN 2016, ZEGNA’S IDENTITY FOLLOWS A CLEAR AGENDA: PRACTICALITY AND PRAGMATISM PUT A PROGRESSIVE SPIN ON TRADITION TO MEET THE NEEDS OF THE MODERN MAN, EVOLVING THE CRAFT OF TAILORING TOWARDS THE AESTHETIC OF LUXURY LEISUREWEAR.
